Author: Tim Harford
Translator: Yu-ri Kang
Publisher: Woongjin.com
375 pages | 223*152mm
| Important! Please read before you order! |
| >>>This book is written in Korean. |
About This Book
In this groundbreaking book, Tim Harford, the Undercover Economist,
shows us a new and inspiring approach to solving the most pressing
problems in our lives. When faced with complex situations, we have all
become accustomed to looking to our leaders to set out a plan of action
and blaze a path to success. Harford argues that today¡¯s challenges
simply cannot be tackled with ready-made solutions and expert opinion;
the world has become far too unpredictable and profoundly complex.
Instead, we must adapt.
Deftly weaving together psychology, evolutionary biology, anthropology,
physics, and economics, along with the compelling story of hard-won
lessons learned in the field, Harford makes a passionate case for the
importance of adaptive trial and error in tackling issues such as
climate change, poverty, and financial crises -- as well as in fostering
innovation and creativity in our business and personal lives.
Taking us from corporate boardrooms to the deserts of Iraq, Adapt
clearly explains the necessary ingredients for turning failure into
success. It is a breakthrough handbook for surviving -- and prospering
-- in our complex and ever-shifting world.
Availability: Usually ships in 5~10 business days.
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