Author: Tim Harford
Translator: Myeong-cheol Kim
Publisher: Woongjin.com
350 pages | 223*152mm
| Important! Please read before you order! |
| >>>This book is written in Korean only. |
About This Book
Exposing Why the Rich Are Rich, the Poor Are Poor--and Why You Can Never Buy
a Decent Used Car!
An economist's version of The Way Things Work, this engaging volume is part
field guide to economics and part expose of the economic principles lurking
behind daily events, explaining everything from traffic jams to high coffee
prices.
The Undercover Economist is for anyone who's wondered why the gap between rich
and poor nations is so great, or why they can't seem to find a decent
second-hand car, or how to outwit Starbucks. This book offers the hidden story
behind these and other questions, as economist Tim Harford ranges from Africa,
Asia, Europe, and of course the United States to reveal how supermarkets,
airlines, and coffee chains--to name just a few--are vacuuming money from our
wallets. Harford punctures the myths surrounding some of today's biggest
controversies, including the high cost of health-care; he reveals why certain
environmental laws can put a smile on a landlord's face; and he explains why
some industries can have high profits for innocent reasons, while in other
industries something sinister is going on. Covering an array of economic
concepts including scarce resources, market power, efficiency, price gouging,
market failure, inside information, and game theory, Harford sheds light on how
these forces shape our day-to-day lives, often without our knowing it.
Showing us the world through the eyes of an economist, Tim Harford reveals that
everyday events are intricate games of negotiations, contests of strength, and
battles of wits. Written with a light touch and sly wit, The Undercover
Economist turns "the dismal science" into a true delight.
Availability: Usually ships in 5~10 business days.
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