

Color Image Planning
Korean Title: Color Image Planning 어떤색이 좋을까?
Author: 아이알아이 색채 연구소
Publisher: YOUNGJIN.com | 영진.com
ISBN: 9788931456752
Paperback | 176 pages | 180*260mm | 334g
| Important! Please read before you order! |
| >>>This book is written in Korean. |
About This Book
This book presents color combinations that resonate with Korean sensibilities and evoke a sense of familiarity and connection. It features color palettes organized around ten major colors, including red and yellow, as well as image-based color combinations centered on twelve adjective keywords drawn from Korean emotional response scales, such as “cute” and “modern.” Arranged in a dictionary-style format, the book makes it easy to look up palettes whenever needed. Carefully designed visual examples also help readers anticipate the mood and impression created by each color combination.
Beyond its extensive collection of color palette samples, the book offers practical insights drawn from the author's experience, including color planning techniques, real-world color planning case studies, and guidance on using image scales. These resources make it a valuable practical reference not only for designers but also for marketers, product planners, and professionals working in color-related fields.
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